Have you ever felt like life knocked you down, and you weren’t sure how to get back up?

I’ve been there. More times than I’d like to admit. 

There were seasons when I felt like I’d lost my spark, my confidence, or even my sense of direction. I thought, “Maybe it’s just not meant for me anymore.”

But here’s the thing about making a comeback – it’s never too late.

It doesn’t matter how long you’ve been stuck, how far off course you’ve wandered, or how many times you’ve tried before. You can always choose to start again.

One of the most powerful lessons I’ve learned is that a comeback isn’t about erasing the past or pretending the struggle didn’t happen. It’s about owning every part of the journey – the wins, the losses, the messy in-betweens – and using it as fuel to rise again.

There’s something fierce about a woman who’s been knocked down but refuses to stay there. 

She gets back up, not because it’s easy, but because she’s decided that her story doesn’t end in defeat.

If you’re in that place right now – feeling unsure, tired, or even a little broken – just know this: 

You are more resilient than you think. Your next chapter is just waiting for you to claim it.

Start small. One decision. One step. One moment of courage.
You don’t need to have it all figured out to begin again.

I’m right there with you. Let’s make a comeback.

With so much love & belief in you,

The Phoenix Principle

It’s not whether you get knocked down, it’s whether you get up.

~ often attributed to Vince Lombardi

The phoenix doesn’t simply survive the flames – it uses them as fuel for transformation. Every woman who has ever risen from difficulty knows this truth: You don’t come back the same. You come back evolved. 

What burns away isn’t loss; it’s everything that was never truly you. The setback becomes the setup. The ending becomes the beginning. What felt like your breaking point becomes your breakthrough.

Your comeback isn’t about returning to who you were before the fire. It’s about rising from the ashes with the wisdom of what you’ve endured and the power of what you’ve overcome.

Tower 28 SOSI Daily Rescue Facial Spray

The Tower 28 SOS Daily Rescue Facial Spray has rescued my skin more times than I can count – especially during those weeks when stress shows up on my face before I even realize I’m stressed.

A quick spritz calms irritation almost instantly, and unlike other “soothing” products, this one delivers. No fragrance, no fuss, just results. It’s perfect for those days when your skin and your confidence both need to make a comeback.

How to Create Your Comeback Story

What makes some people rise stronger while others stay stuck? This week, I’m exploring the practical steps that turn setbacks into comebacks.

We’ll dive into the stories we tell ourselves about failure, the power of reframing your narrative, and how to rebuild momentum when everything feels uphill. Because comeback stories aren’t just inspiring – they’re strategic.